Improving the Online Listing for Your Property

It’s essential that you have the proper online listing for your property when looking for a buyer. Keep reading this post by Stewart: Patriot Title Agency in Columbus, OH, to learn how to make better listings.

Advertising in the right way, in the right places, is one of the many factors that will ensure you find the right buyer for your property sooner rather than later. Traditionally, properties have been advertised in the newspaper or by having open houses, but nowadays, one of the best ways to ensure your property will reach the right buyer is to promote it online.

Advertising Your Property Online

There are many reasons why having an online listing can be a great tool when selling your property. Having an online listing allows you to reach local buyers and buyers who are interested in your area but don’t necessarily live in it. Online listings are also great ways to show your property through videos, pictures, and interactive maps that will entice more potential buyers. Lastly, advertising your property online can be a great option to reach more people with less effort than putting together an open house, putting up flyers, or advertising in a newspaper.

For professional title and escrow services, contact  Patriot Title Agency Inc. at 330-479-3000 today, and one of their agents will assist you with any questions you may have.

Where to Advertise

There are many places online where you can list your property in hopes of finding the right buyer. But some specific sites and platforms might meet your needs better than others. Choosing the right platform, site, or forum is essential, as it can be overwhelming to manage many listings at once. Choosing a platform that specializes in real estate might be your best bet. Finding a platform you’re comfortable with using is also essential to stay safe online and avoid falling into a scam online. Some options of real estate specialized platforms to post your online listing are ForSaleByOwner.com, Zillow, and FSBO.com. These platforms vary in features and cost, so it’s essential to do your research and choose the one that will be right for you and your property.

Show Your Property's Best Side

An essential factor of your online listing being successful or not is the media you include in it. It’s not enough to list a space with its price and location. Nowadays, it’s also essential to include things like quality pictures, a video, and even a 3D property model. The idea is to give the potential buyer enough information to pique their interest and contact you. Not having at least pictures or having low-quality images can be detrimental to your listing. That being said, it’s possible to take quality pictures and video yourself without hiring a professional photographer. For better real estate pictures, follow these tips:

• Stage your property: When putting together an online listing, It’s essential to show your property’s best side. That’s why you should clean and stage it to show it at its full potential.
• Use the proper lighting: Spaces can benefit from natural light and artificial lighting used in the right way. For better pictures, open windows and doors for a cozier feeling.
• Use a good camera: This doesn’t mean you need professional equipment to take better pictures, but using a cellphone with a good camera can do wonders for your online listing.
• Good angles: Lastly, choosing the right angles is essential to real estate pictures. Good angles can make rooms look bigger and show off their best features.

With title insurance, you can protect your property during the selling process. Call Patriot Title Agency Inc. at 330-479-3000 to speak to an agent today!

Describing Your Property

Lastly, when publishing your property online, it’s essential to use the right words to describe it. Using the right keywords on your property’s listing is the easiest way to help potential buyers find it. Some things to consider adding are:

• The property size, number of bedrooms and bathrooms, and amenities.
• The description of the neighborhood.
• A general description of the area or town where the property is located.

Try keeping your description as accurate and truthful as possible and avoid being rambly or overly descriptive as it can confuse potential buyers. Lastly, ensure you add your contact information or that of the agent that’s managing the property.

We hope this information helps you post a better online listing for your property. For information on safer real estate transactions, title insurance, and other title-related questions, contact Patriot Title Agency Inc. at 330-479-3000.